Become a more efficient salesperson with this ebook.
There are many marketing and real estate sales books but few that explain marketing principles from a real estate agent’s point of view. The text integrates the four elements of a balanced marketing mix-promotion, place, product, and price. Throughout the text, principles of market research, data analysis, and market segmentation are applied to teach you how to be a more efficient salesperson. Updated units on technology, online marketing, and social media strategies make this the most comprehensive how-to guide for applying classic marketing and sales techniques to a real estate career.

Key Benefits:

• Discover how accurate market research and understanding client motivations can help you deliver effective target marketing
• Learn the steps used in negotiating and closing the sale
• Technology and social media units cover the latest information on the digital side of the industry
• More than 20 closing techniques included

NOTE:
Your eBook is delivered by VitalSource® Bookshelf in ePub format. Following your purchase, you will receive an “eBook Redemption” email. This email will provide you with a redemption code, a link to log in/create a VitalSource® account, and directions on how to access your eBook along with VitalSource® contact information. The redemption code is good for one year from the date of purchase. If you download your eBook, you have unlimited access. Enjoy your eBook features, including searchable content, note taking, highlighting, and bookmarking.